Hello Author,
Have you written a story?
Finished a manuscript?
Need it illustrated and designed but not sure what to do next?
Well, we’ve got you!
We are a small team of passionate and skilled creators that work with authors and businesses whose products are empowering, supportive and educational.
Our vision stemmed from a community need for resources to support children and families for learning and life. What started with one book, has grown to incorporate design and publishing services for many authors and business owners.
Whether you need a logo for your book series, posters and brochures to advertise your books, a photo shoot for your author website or a collection of short stories that you’ve always dreamed of being published. We can do it all.
Here at Butterfly Publishing, we adopt a hybrid publishing model to provide these services. This means that Authors pay for their choice of services and 100% of book royalties are passed back to you.
Author’s Progress Pencil
To best illustrate how Butterfly Publishing can support your publishing journey, view our Author’s Progress Pencil below.
The pink shaded area indicates the stages where we are involved. Usually, authors have completed their idea (see yellow stage) and have written their manuscript (see orange stage) when they seek our services.
From book layout to cover design, text editing and illustrations, proofreading to publishing, printing and marketing.
We have you covered.
The green and grey circles indicate key stages and will be marked off as your book progresses. Currently we are not offering Distribution Services, however we are happy to give advice in this area.
Author Services
Our clients bring fabulous skills and experience to their project, which is why we say that ‘Butterfly Publishing will fill in the gaps’ with elements that you aren’t able to complete yourself. This makes for a lovely collaboration and allows for you to reduce some of your outgoings.
Design
Our experienced Art Director has 25+ years of graphic design, advertising, finished art, and pre-press knowledge. Your project will always have her eagle eye design eye on it!
Illustrate
We are excited to offer talented illustrators ready to bring your children’s book to life! Our artists create vibrant, engaging, and imaginative illustrations that captivate young readers. Whether you have a vision or need guidance, we collaborate with your chosen artist every step of the way.
Publish
We publish your book to an international professional standard, making it something you'll be proud to share. Whether digital, hardcover, or softcover, locally or overseas, we handle it all for you.
Promote
With every book published by Butterfly Publishing, you receive three social media posts, complete with imagery, text, and hashtags, ready to share for set stages in the book publishing process. Many more can be created to suit your requirements.
Register
We manage all the paperwork for publishing your book on Amazon, including pre-publication data, ISBN and barcode details, and registration with Australian book associations.
Editing and Copywriting
Our editing services for children's stories enhance clarity, flow, and engagement while preserving your voice. From grammar to story structure, our editors provide comprehensive feedback to make your story shine.
Imagine your book characters coming to life for amazing promo videos.
Imagine your book characters coming to life for amazing promo videos.
If you’re keen to explore what this means for your book, simply Submit your Manuscript or Contact Us.
We look forward to learning more about your latest project!
Our Values
Creativity
We understand that you want your book to be as successful as it can possibly be and can guarantee that any book or product we choose to publish will be given dedication, professionalism, enthusiasm and heart from our team.
Integrity & trust
We understand that you want your book to be as successful as it can possibly be and can guarantee that any book or product we choose to publish will be given dedication, professionalism, enthusiasm and heart from our team.
Cost Effective
As a small business ourselves, we appreciate the cost of our services, talent and products that are required to create your brand or publish your story is at the forefront of your mind. That's why we pride ourselves on giving realistic expectations and project estimates. Our nature is to produce quality work at the best possible price and we do everything we can to make all your projects feasible.
Solution based
Share all your, 'Do you think we could do this?' or 'Would this work?' questions as we love to innovate and explore new concepts.
Going the extra mile
Our work is something that doesn't 'clock off' at the end of the day. In fact, more often than not, ideas and solutions arise when we let things simmer in the initial stages. So, whilst we are not 'on the clock' charging for our creativity, please know that we throw ourselves into your project so much we can't turn our minds off.
Collaboration
With a network of creatives at the ready, we can brief designers, illustrators, copywriters, photographers, printers and more. We speak their 'language' to ensure the most efficient use of time and resources is chosen.
Kind words from our Clients
Some of our Authors
Ina de Visser
Love what you eat, understand what you need, veg over meat, less is more. May food culture and great produce excite you too.
Ina’s culinary journey centers on nourishing others. Her purpose? To publish a cookbook supporting those who need texture-modified food. Rooted in fresh ingredients, this guide empowers and delights.
Collaborating with her sister, a speech therapist, Ina envisioned a cookbook that entices families while providing practical solutions for modified diets.
As a chef in a children’s hospice, Ina created meals that transcended sustenance. Parents and caregivers found solace in her kitchen, grateful for guidance on specialized foods.
Beyond the kitchen, Ina wears multiple hats: chef, food safety auditor, and trainer. Her vision persists—a cookbook accessible to all, especially those in need.
Ina’s culinary expedition continues—a journey fueled by compassion, expertise, and the belief that food can heal and uplift.
Books
It’s all in the Mash (COMING SOON)
Debra Holford
Debra Holford is a passionate and caring teacher’s aide residing in rural Victoria, Australia.
Debra Holford’s journey from struggling with undiagnosed learning difficulties to becoming a dedicated teacher’s aide is truly inspiring. Her lived experience gives her a unique perspective and empathy towards children facing similar challenges. It’s heartening to see her passion for helping children to flourish, and her decision to volunteer in community roles reflects her commitment to making a difference.
The addition of Spencer, her long-haired German Shepherd, as a Story Dog is the perfect pair. Animals have a special way of connecting with children, and Spencer’s presence brings comfort and encouragement to those learning to read. Together, Debra and Spencer create a nurturing environment where children can explore the world of literacy with joy and enthusiasm.
Debra’s transition from aiding children’s learning to crafting engaging tales with Spencer is a natural progression that further showcases her dedication to education. Through their stories, they not only impart valuable lessons but also inspire children to embrace learning and adventure.
Debra Holford’s story is a testament to the transformative power of education, empathy, and the unwavering bond between humans and animals. She embodies the spirit of compassion and determination, making a lasting impact on the lives of the children she encounters.
Books
Spencer The Story Dog
Spencer’s First Christmas
Spencer meets the Easter Bunny
Future Books
Spencer discovers Marshall the mouse
Spencer’s adventure to school
Spencer’s first day at school
Spencer gets trained
Spencer helps after the storm
Spencer’s day at the beach
Sarah Xanthos
Sarah Xanthos, the visionary behind Wallan Healing Tree, is a devoted mother of three with a profound connection to energy since birth.
Sarah’s unique approach to energy healing blends mindset work, traditional energy healing, and practices inspired by Chinese medicine.
Scarlett’s Auras is a heartwarming children’s book co-created by Sarah Xanthos and her daughter who share the incredible gift of seeing energy. This book is designed to support sensitive and empathic children in recognizing and embracing their unique gifts.
This beautifully illustrated book is more than a story — it’s a guide for children and their families. It offers gentle, practical insights to help young empaths understand their experiences, feel validated, and learn tools to thrive in a busy and sometimes overstimulating world.
Marnie Hibbert
Marnie founded Butterfly Publishing, after being inspired by her own children’s challenges of dyslexia and eczema.
She loves being able to simplify complicated subjects in ways that are easily understood, respectful and fun to look at and learn from.
Marnie wants children to know that there are solutions to challenges. By learning how you can manage eczema, dyslexia and other challenges, can be very empowering. This sets a child up believing they can change adversity and in turn direct their lives.
Books
I’m a Dyslexic Superhero (via Amazon)
I’m a Dyslexic Superhero (via Australian Publisher)
The Eczema Detective (via Amazon)
The Eczema Detective (via Australian Publisher)
Justine Arragon
Justine Arragon, contemporary artist and children’s book author and illustrator.
Books
Silkie Chook Smells Honey (COMING SOON)
Fiona Sinclair
Fiona is a Melbourne author and illustrator who loves type, pattern and nature.
Fiona works in illustration and design, focusing on education, typography, and pattern repetition. With a Masters of Creative Arts, a Bachelor of Education in Art, a Graduate Diploma in Graphic Communication, and a Certificate IV in Training and Assessment, Fiona has a rich educational background.
Her passion lies in designing children’s books and creating homewares and stationery. Her first children’s book Type has a Body…Just like you! is published by Butterfly Publishing and can be found in boutique bookstores and art galleries. Sustainability and ethical practices are integral to her work, including local production of tea towels, thoughtful ink and paper choices, and featuring Australian flora and fauna in designs to promote nature conservation.
Currently, Fiona serves as an Education Officer and Resource Coordinator for a design teachers’ organization, disseminating curriculum updates and developing resources for educators.
We're the perfect publishing team for you if you are:
- Eager to hire a friendly human face, not a huge expensive agency
- Keen to know exactly what you’re getting
- Love supporting female-run creative entrepreneurs
- Happy to chat and have a laugh
- Want a team with 25+ years solid industry experience
- Excited to have paperback, hardback, and e-book availability
- Keen to publish quickly
- Wanting to distribute your book worldwide
- Thrilled to receive 100% royalties on every book sale
- Ready to let your project get off the ground and fly!
- Feel free to say hi and ask about how we can support your project or simply browse our services for more information.
